Zytolabor
"The secret of our work is in the detail" - this is the motto of the cytology laboratory in Hermeskeil. Clearly structured, the 44-page brochure for medical professionals expresses this claim in terms of both content and design. The sections "Service catalog" and the detailed "Instructions for action" also make the image brochure a reference work for daily practice. Details in focus: For each section, format-filling microscope photographs masked by die-cuts illustrate "taking a closer look". The interplay of clearly structured layout and straightforward typography creates an eye-catching appearance.
CORPORATE IDENTITY
CORPORATE DESIGN
COMMUNICATION